vision kiosk ooh carrefour pos drive-to store

Vision kiosk

Communicate in the best place before the act of purchasing

VISION KIOSK is an in-store Digital signage network. It is a Digital Out Of Home (DOOH) tool used to spread your media campaigns at the entrances of retailers. Today, our media network is available in 94 Carrefour shops on 132 screens. 

The Vision Kiosks are located in close proximity to the entrances of the POS, near parking areas. They are unavoidable and make an impact!  Each kiosk is a double-screen totem strategically positioned to grab the attention of the entire flow of visitors. On top, there is a large 55-inch HD screen for broadcasting advertising and promotional messages with guaranteed impact. With this broadcast screen, you can have a high-quality advertising space just before the customer enters the shop. Below, is our Cash Kiosk interactive screen. Our media tool can be used for several communications: food, non-food, contests, events, automotive, ...

With our programmatic system, we can deliver the right message at the right moment. 

  • 94 POS at Carrefour = 40 Carrefour Hypermarkets + 44 Carrefour Markets + 10 Carrefour Market Groupe Mestdagh
  • 132 screens
  • 100% reach of visitor flow
  • Duration of the campaign: 1 week of communication

Market insights

  • 66% of consumers feel closer to a brand that communicates in-store*
  • 1 out of 2 customers is influenced by in-store communication, signage and animation within a POS **
  • 46% of consumers believe that point-of-sale communication is the most useful ***

*LISTEN "Consumers' perception of promotion" 2017
**Club Digital Media
*** ASUS 2016 - Arbitron


1,085,040 spots broadcast per campaign
1,350,000 RPP (an average consumer goes 1.5 times a week to a POS – not only in Carrefour)
1,521,000 impressions
Strategic location of the screen at the entrance to the shops
100% of traffic flow
DOOH Media network
Dynamism of the interactive kiosk
Impact of in-store Digital Signage
Creative opportunities for advertising